Microsoft Ventures Invests in Askem to Help You “Question Everything”

It’s only natural to seek validation from your friends, whether it’s about your new glasses, what movie to see or which car to purchase.
Asking your friends on social media is convenient. However, this often elicits vague answers which aren’t helpful.
Itai Herman, CEO, and Zeev Rubinstein, CTO, Yoni Hemi, VP of Product and Tomer Zakai, Head of Design, founded Askem to come up with a solution. Unlike other decision making apps like Jelly, Seesaw and Polar, Askem goes after the toughest issue with social decision making—getting actionable answers from the wall of noise. The app is fun, addictive and has a huge potential to scale.

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